Tuesday, May 24, 2016

Premier Inn Surabaya Enters Indonesian Hospitality Market


Holidaymakers and visitors to Surabaya will now be able to enjoy Premier Inn’s quality accommodation and outstanding service at affordable prices. Premier Inn, the UK’s largest and fastest-growing hotel chain announced that it has now expanded its award-winning brand by opening in Indonesia at Surabaya.

The announcement comes at Premier Inn embarks on an expansion programme in Southeast Asia which will include upcoming launches in Singapore, Thailand and further growth in Indonesia. The company is targeting 50 hotels outside its home base of the UK, where it has over 700 hotels, by 2020.


President and Managing Director Ratnesh Verma at Premier Inn International said: “Surabaya remains a top business and leisure destination and we’re confident that our new hotel will set a definitive benchmark in our hospitality sector for Surabaya, becoming the preferred choice for value conscious travellers.”

Premier Inn Surabaya, is a 129-bedroom hotel located a convenient five-minute drive from the Juanda International Airport, making it an ideal stop for business or leisure travellers including those transiting between flights. The hotel is close to other popular attractions including the Surabaya Night Carnival Theme Park, Surabaya City Centre and nearby shopping malls.

Aly Shariff, Chief Branding Officer at Premier Inn International said: “It’s great news that we’re extending the Premier Inn brand to Southeast Asia, which is an exciting and growing market.  We’re confident that what we offer - quality accommodation at affordable prices, supported by our unique Good Night Guarantee - will be a big hit with customers.”

Facilities cover all the essentials for a business or leisure stay including complimentary Wi-Fi, an all-day dining restaurant and bar, swimming pool and meeting facilities.


About Premier Inn
Premier Inn was named the UK’s top rated hotel chain for 2015, according to Which? and with over 700 budget hotels and more than 60,000 rooms across the UK and Ireland, our customers are never far from a great night’s sleep. Our hotels are in more locations than any other UK hotel brand for the ease and convenience of families, couples and business travellers alike.
Internationally, there are six Premier Inns in the Middle East, three in India and three in Southeast Asia with several under construction and a target for 50 hotels outside the UK by 2020. 

Award-winning Premier Inn provides quality accommodation and outstanding service at affordable prices.  Our bedrooms feature en-suite bathrooms, a comfy beds, TV, complimentary Wi-Fi and in some of our hotels, an all-day dining restaurant and bar, swimming pool, a well-equipped gym and meeting facilities.

For more information, please visit global.premierinn.com

No comments:

Post a Comment