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Penfolds Aevum Imperial Service Ritual |
Penfolds
is celebrating a collaboration with Europe’s most respected French glassmaker,
Saint-Louis to acknowledge the art and culture of a service ritual long
associated with the flagship Grange. This collaboration also recognises the
first commercial release of only five 2012 Grange Imperial 6 litre bottles
available on the planet.

“Care,
double decanting and ceremony is woven into the fabric of Penfolds and
transcends the ordinary. The elevation of the service ritual by way of the
Penfolds Aevum Imperial Service Ritual enhances the enjoyment of Grange to
release aromas and flavours through aeration, and importantly delivers an
unforgettable visual experience and sense of occasion,” says Peter Gago,
Penfolds Chief Winemaker.
This
is the first time Saint-Louis, who has been making handcrafted crystal objects
in France since 1586, has collaborated with a global brand outside of Europe. “When
talent, heritage and know how come together, the journey from craft to ritual
can be truly extraordinary. The collaboration between Penfolds and Saint-Louis
represents a marriage of two masters of their crafts. This is the first time
something of this calibre has taken place and the first time that we have
collaborated with a winemaker at this level,” says Jérôme de Lavergnolle, Chief
Executive Officer of Saint-Louis.
As
part of the collaboration, a limited edition release of smaller sculptured
decanters Penfolds Aevum Crystal Decanter, accompany the 750ml 2012 Grange and
are also available. Each decanter features the striking diamond cut, a
signature hallmark of Saint-Louis. Hand-blown, hand crafted.
2012
Grange leads The Penfolds Collection 2016, a family of fine wines released
annually from Penfolds. The Penfolds Collection 2016 is made up of 19 wines
spanning five different vintages. Available from Thursday 20th October.
The Penfolds and Saint-Louis
Collaboration
1.
Penfolds Aevum Imperial Service Ritual: A distinctive service vessel that
facilitates a perfect pour from the 2012 Grange Imperial (6 litre) A
distinctive service vessel that holds the 2012 Grange Imperial to facilitate
the perfect pour. Only five available globally. The Penfolds Aevum Imperial
Service Ritual showcases craftsmanship, expertise and tradition. Rare and
refined, this masterpiece is hand-blown for elegant balance, captivating
movement and precision. The crystal objet d'art respects the rarity of each
drop of Grange. Sale Price: $185,000. This price includes the 2012 Grange
Imperial. Available exclusively from
the Magill Estate Cellar Door, South Australia, from the 20th October 2016

About Penfolds
Since
1844, Penfolds has played a pivotal role in the evolution of winemaking with a
history and heritage that profoundly reflects Australia’s journey from colonial
settlement to the modern era. Penfolds collection of benchmark wines were
established in a spirit of innovation and the constant and endless pursuit of
quality, evidenced from the secret bottling of Grange in 1951 and the unbroken
line of vintages of what is now Australia’s most iconic wine.
Now,
the collection continues to display the distinctive and consistently
recognisable Penfolds ‘House Style’; the ultimate expression of Penfolds
time-honoured tradition of sourcing the best fruit from the best regions. Historic
blends, significant milestones and heritage vineyards have been honoured by a
lineage of custodians whose courage and imagination, precision and humility
have ensured Penfolds remains true to its original values while remaining
relevant for current and future generations. The stories and philosophies
behind each label bring a timeless quality, making Penfolds wines special and
compelling for collectors and drinkers the world over.
Grange
is an Australian icon - a National Trust heritage-listed wine - which captures
both a ‘sense of place’ and the essence of Australian agricultural ingenuity
and innovation. The story of Grange is steeped in the Australian ethos. It has
a history, prestige and lasting quality that interconnects with the great wines
of Bordeaux. For many wine collectors and observers it remains a defining
wine. The 2012 Grange is 98% Shiraz, 2%
Cabernet Sauvignon from the Barossa Valley and McLaren Vale.
About 2012 Grange Imperial
This
is the first time Penfolds has commercially released Grange in this rare bottle
format, an imperial. The 2012 Grange Imperial towers over a standard 750ml
bottle, enveloping 6 litres. Offering further aging potential, presence, and
prestige, the Imperial is a special format for a treasured wine celebrated for
its cellaring potential.
About Saint-Louis
Saint-Louis
is one of the most prestigious crystal houses in the world. Every day since
1586, Saint-Louis has made crystal creations crafted by master glassblowers and
cutters considered to be among the very best in France (“Meilleurs Ouvriers de
France”). All possess irreplaceable knowledge and ancestral skills that have
been enriched from generation to generation: crystal is mouth-blown, hand-cut,
hand-engraved and hand-decorated using 24-carat gold or platinum. Entering the
Saint-Louis universe is a demystifying experience – a discovery of unique
objects, whose beauty magnifies the everyday moments of pleasure and
conviviality. Their shapes, curves and colours are invitations to converse and
engage. Saint-Louis nurtures its most iconic creations: the famed diamond cut
that gives the majestic Versailles vase its imposing power, the play of intense
colours that make Tommy glasses the vessels of celebration on a table, and the
pure gold frieze that has richly decorated the Thistle range for a century.
Yet, while the crystal manufacture has its imposing looks, no one look is ever
imposed. Indeed, it is thanks to its hereditary ability to adapt and constantly
innovate that Saint-Louis has skilfully sidestepped any risk of being engulfed
by fashion or trends. For existing within one’s time also means escaping the
ephemeral.
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