It was in 1985 that Alain Thiénot founded the Champagne House bearing his name, drawing on the strength of his experience as a merchant and his privileged relations with the producers of the Champagne region. It was bold to accept this challenge in circles where the greatest names were made in the 18th century. Never compromising on quality or know-how, Alain Thiénot made his contemporary vision one of his greatest strengths.
Over the ensuing years, the Alain Thiénot name has been conquering French and international markets through gastronomy. Alain passed on his passion and vision to his two children, Garance and Stanislas, who decided to work alongside him. Now, as an independent, family-run business with a resolutely modern approach, their Champagne House continues to develop.
Born of a pioneering spirit in 1844, Penfolds has manifested a lasting legacy of patience, commitment, courage and passion. We are the proud product of our great winemaking past, of our founders Mary and Christopher Penfold and our innovative greats; Alfred Vesey, Ray Beckwith and Max Schubert, celebrated winemaking legends who pushed liquid development to extraordinary new heights.
It is with this pioneering spirit and curiosity from our custodian winemakers that this still rings true after nearly two centuries. Penfolds honours and celebrates these traditional winemaking values, as we cultivate great new traditions for the next generations.
Today, 175 years on, this legacy continues and the house remains one of Australia’s most revered … now and ‘evermore’. (ADV)